Marketing
Version 2.0 App Update Recap!
When I was preparing to launch the update of Version 2.0 of my apps, my hope was to make a splash as big, or even bigger, as I did when I first launched. As promised, here is a recap on how it went. (364)
App Developer Thought His Dream Of A Top Ten App Would Never Come True…
App Developer Thought His Dream Of A Top Ten App Would Never Come True…Until something completely unexpected happens you won’t believe (1068)
Social Media And Promoting Your App…No Scale, No Sale…
After a somewhat auspicious beginning , I’m happy to say that I haven’t been banned from any social media networks or labelled a spammer since I started using social media to promote my apps. I’ve tried a variety of methods, including using other ways to promote my app…without promoting my app. As an example, I’ve … Continue reading
App Store Optimization aka Flappy Clumsy Bird Ninjas
What is app store optimization you ask? Basically it’s ensuring that you are using the proper title and keywords in your app store listing to get you as many downloads as possible. But like any tactic for marketing there is a right way to do it…and a wrong way. (11438)
Getting Online Reviews And Mentions
If you think all the hard work is done now that you’ve launched you app, and all you need to do is sit back and count the money as people download your app…you are going to be extremely disappointed. Your app isn’t going to sell itself. Nor will the App Store. The only way you … Continue reading
Social Me-Duh Part 4! Trying To “Go Viral” And Other Failures
It’s all about “going viral” today, getting everyone talking about your video or online posting that will bring people to your app, or product. As I’ve found out, trying to spread the word yourself just ends in suspended twitter accounts and getting banned from posting on Facebook, and emailing entire continents. I have two experiences … Continue reading
Social Me-Duh! Part 3: How to alienate friends and get banned on Facebook
Facebook is great place to connect with people and one of the prime ways to use social media to promote. Your friends, acquaintances, people you went to high school with who you never really knew…when you’ve got an app, it’s a built in market. But as I’ve found out the hard way, you’ve got to … Continue reading
Social Me-Duh! Part 2: How Tweeting About Meteors Got My Twitter Account Suspended…Twice
Yep. Twitter account was suspended TWICE. Both times had absolutely nothing to do with promoting the apps. I was posting about METEORS for crying out loud!!! But I still managed to screw up my social media efforts. (6736)
Social Me-Duh Part 1: How To Get Banned From Emailing A Whole Continent
Yes. I was completely banned from emailing the entire continent of Australia. While most wouldn’t consider email as part of the social media sphere, it is a major way to get the word out about your apps. But it’s also an easy way to get hit with the spammer hammer. (2902)
Social Media And Promoting Your App
Going to be frank here…if you think that you can just put an app on the App Store and it’s going to sell itself…think again. You gotta market this thing. If you’ve got the capital, you probably have a marketing department who knows what they are doing. If you are a solopreneur like me, you … Continue reading
